The Dealer Value Proposition: Key Opportunities to Increase Relevance in Credit Union Indirect Auto Lending

How can credit unions bring more value to indirect dealers and increase competitiveness?

In our white paper, we provide seven opportunities for credit unions to both enhance exiting value and create new value for indirect dealer partners. We base these opportunities on our understanding of the current auto retail market, predictions for the near-term future, and collaborative research efforts with CU Direct.

This white paper was presented at CU Direct’s DRIVE’17 Conference on May 25, 2017.