Month: January 2019

News Articles

Share of digital ad spending increases...

Jan 2019 - In this article, Jeremy Alicandri, managing director, was quoted regarding MK&A's recent franchise dealer advertising study whi....

News Articles

Renault-Nissan’s Loveless Marriage Wil...

Jan 2019 - In this Bloomberg article, Maryann Keller, principal, was interviewed regarding the alliance between Nissan and Renault. Maryann pr....

White Papers

MK&A Franchise Dealer Advertising Study...

Jan 2019 - MK&A has released the results of its six-month study on franchise dealer advertising. The research is based on 125-plus intervi....

Opinions

Tesla Might Solve Its Cash Woes with Fra...

Jan 2019 - In his second post as a Forbes contributor, Jeremy Alicandri, managing director, explains that some of Tesla's cash woes can be sol....

News Articles

AI adoption quicker than digital retail ...

Jan 2019 - In this article, Jeremy Alicandri, managing director, was quoted regarding the shift to digital retailing by franchise retailers. H....

News Articles

Mary Barra's Biggest Surprise Yet: Makin...

Jan 2019 - In this article, Maryann Keller, principal, was quoted on GM's cost cutting measures; she states "very few companies have made the....

Opinions

Activist Investors Can’t Overcome Auto...

Jan 2019 - In this post, Maryann Keller, principal of MK&A, explains why certain activist investors are failing to understand the dynamics....