Maryann Keller & Associates

Insights & Opinions

Luxury Automakers Retail Disconnect: Focusing on the Brand Experience and Not What the Car Buyer Actually Wants...

In this post, Maryann Keller, Principal of MK&A, explains that automakers have become overly focused on lavish dealership facilities and related brand experience initiatives, and are missing a more important ...

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Bloomberg: Hyundai Plots SUV Push in Belated Shift to Sate U.S. Buyers

In this article, Maryann Keller, principal of MK&a...

Bloomberg: Why Federal-Mogul’s Carl Icahn is betting on Hertz, Lyft and Pep Boys

In this article, Maryann Keller, Principal of MK&a...

Verdict: Ford’s Europe president: We could leave the UK because of Brexit

In this article, Maryann Keller, Principal of MK&a...